FASTFORWARD AMSTERDAM 2019

We Need To Talk About Playlists

PANEL

THURSDAY, 14 FEB
14.00 – 14.45
MAIN ROOM
Playlists are the modern consumption mechanism, somewhere between mix tapes and radio. Yet playlist placements are increasingly competitive, and some playlists are lengthening to meet demand, potentially diminishing their power. Do they drive meaningful artist discovery? Or do they dilute attention across many lesser known artists? Do consumers even remember the names of artists or songs? We need to talk about playlists.
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Poppy
Reid

Managing Editor
Seventh Street Media (AUS)

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Aditi
Arora

Director, Product Management
Gracenote (USA)

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Darren
Hemmings

Managing Director
Motive Unknown

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Catherine
Lückhoff

Founder & CEO
NichStreem (SA)

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